You're paying for clicks. Your homepage isn't paying you back.
Sending Google Ads traffic to your homepage is spending money to load a page that isn't built for the offer. Vizantir builds custom landing pages that match your ad copy, load fast on mobile, and track every conversion event your account needs to optimize. Message match, relevance signals, and clean event data are designed in before the first dollar of new spend hits the page.
The math of a homepage for paid traffic.
Google Ads at $5 CPC, 100 clicks per day, means $500 daily spend. If your homepage converts at 2% because it's a lobby routing traffic to services and blog posts, that's 2 conversions for $500. That's the math of paid traffic to a page that isn't built for the offer.
- Every unmatched ad-to-page transition costs Quality Score.
- Homepages carry navigation that gives visitors 8 ways to leave without converting.
- Ad copy promises specifics. Homepages describe the business.
- Landing pages are the standard in every paid traffic playbook for a reason.
What a Vizantir landing page actually is.
Not a template. Not a Webflow drag-and-drop. Not a builder plugin bolted onto WordPress. A Vizantir landing page is custom-designed and custom-built on Next.js, deployed on Vercel, wired to your analytics stack, and structured around one clear conversion action. Every element on the page exists because it moves a specific visitor toward that action.
Custom design
Matched to your brand, no templates, no stock layouts.
Custom Next.js build
Real code you own, fast on mobile, ready for paid traffic.
Conversion tracking built in
Analytics, form events, and behavior tracking configured before launch.
Three tiers. One craft standard.
Campaign Landing Page
from $3,000
One page. One goal.
For a specific service, promotion, event, or paid campaign.
- 1 focused strategy session
- Up to 7 primary sections
- Custom responsive design
- Custom Next.js development
- Client-supplied copy with light editing
- 1 form, booking tool, or email integration
Popular
Conversion Landing Page
from $4,500
Built for paid traffic.
For a business spending on traffic or launching a meaningful new offer.
- Everything in Campaign Landing Page
- Audience and competitor research
- Offer and messaging workshop
- Copy structure and substantial refinement
- 8 to 12 sections
- Custom interactions or motion
Campaign System
from $7,500
One system. Multiple variants.
For businesses running multiple audiences, locations, or paid campaigns.
- 1 primary landing page
- 2 audience, location, headline, or offer variants
- Reusable landing page component system
- Testing-ready structure
- Advanced analytics events
- Up to 2 business integrations
Same system. Different job per URL.
The current URL is highlighted below. The other two stay visible so you can see how Campaign System shifts messaging without rebuilding from scratch.
This variant is optimized for
Google Ads traffic that needs message match, speed, and conversion events
Hero, problem framing, proof callout, fit criteria, and FAQ answers are all tuned for this audience. Shared product, process, and deliverables stay consistent across the family.
Hero
Landing pages by Vizantir
Homepage overload framing for any paid or launch traffic
Current · Landing pages for Google Ads
Paid-click waste framing aimed at Google Ads spend
Landing pages for product launches
Launch-day framing for offer mechanics and campaign traffic
Problem framing
Landing pages by Vizantir
Homepage vs landing page job definition with spend waste spelled out
Current · Landing pages for Google Ads
CPC math, conversion lift ranges, and Quality Score cost of mismatch
Landing pages for product launches
Nav-buried launches, time-boxed windows, and audience-specific pages
Proof
Landing pages by Vizantir
Live Vizantir builds you can inspect, not stock case-study theater
Current · Landing pages for Google Ads
Built to convert paid traffic, not just ship a pretty render
Landing pages for product launches
Built to convert inside the launch window that actually matters
Qualifier
Landing pages by Vizantir
Fit for focused conversion pages and multi-audience systems
Current · Landing pages for Google Ads
Fit for active or imminent Google Ads spend with real event needs
Landing pages for product launches
Fit for dated launches and multi-audience go-to-market
FAQ
Landing pages by Vizantir
Tier selection, copy depth, analytics, and existing-site rates
Current · Landing pages for Google Ads
Quality Score, event tracking, ad specialists, and ad-group variants
Landing pages for product launches
Timelines, late product changes, email handoff, and post-launch life
What's inside every Vizantir landing page.
Design and build
- Custom responsive design
- Custom Next.js development
- Mobile-first, tested on real devices
- Metadata and technical SEO
- Deployed on Vercel
Conversion infrastructure
- Analytics setup (Vercel Analytics)
- Conversion event tracking
- Form or booking integration
- Post-launch support window
- Source code you own
How we build a landing page.
Most critical when paid traffic needs verified conversion tracking
Strategy
Clarify the offer, audience, and single conversion action.
Design
Custom brand-matched design focused on one action.
Emphasized for this audience
Build
Custom Next.js development, mobile-first, tracked.
Launch
Deploy live, verify tracking, hand off documentation.
Every landing page we ship is built to convert paid traffic, not just render
Process-driven proof.
Landing page effectiveness is a function of scoping, tracking, and craft. Vizantir has shipped custom Next.js sites and campaign pages for real Las Vegas businesses including Eloraé Nails, Pink Salt Salon & Spa, and Meridian Row. All live, all owned by the client, all built on the same stack that powers these landing pages.
Documentation you can run the campaign with.
Campaign System delivery includes a handoff document your team actually uses after launch. Below is a sample table of contents from that pack.
Sample handoff document
vizantir-campaign-system-handoff.md
Delivered at launch with your source code and analytics verification notes.
- 01
Variant management guide
How primary and variant pages share components, when to spin a new audience page.
- 02
Copy update playbook
Where headlines, offers, and proof live in the codebase and how to change them safely.
- 03
Analytics event reference
Event names, locations, and which goals map to form submits, CTAs, and phone taps.
- 04
A/B test setup reference
How traffic split works across variants and what to measure before declaring a winner.
- 05
Support window details
What is covered post-launch, response expectations, and how to request a change.
Who this is for.
You're a fit if:
- You're running paid traffic or planning to
- You have a specific offer, promotion, or launch to sell
- You want the page to actually convert, not just exist
- You care that the code is yours to keep
- You are already spending on Google Ads or launching a campaign in the next 60 days
- You care about Quality Score, message match, and conversion events your media buyer can use
You're not a fit if:
- You need a full multi-page website (see Web Design instead)
- Your offer isn't defined yet (start with Website Strategy)
- You want a template you can edit yourself (Webflow serves that market well)
- You need a $500 one-pager (we can recommend other options)
- You want us to manage bids, keywords, and the Google Ads account itself
Landing page questions
Do you work with Google Ads specialists?
Yes. Vizantir builds the landing page and conversion tracking. Ad campaign management, keyword strategy, and bid management belong to your Google Ads specialist. If you don't have one, we can recommend trusted partners who work well with our page builds. We align on event names and conversion definitions during strategy so your specialist is not renaming goals after launch week.
Which tier fits Google Ads best?
For most paid traffic, Conversion at $4,500 is the right tier because it includes offer and messaging workshop, substantial copy refinement, Microsoft Clarity behavior tracking, and detailed conversion event tracking. If you're running multiple ad groups targeting different audiences, Campaign System at $7,500 lets you match landing page variants to ad group intent. Example: one primary page for brand search, plus variants for a high-intent service keyword and a competitor-conquest group, sharing one component system instead of three disconnected builds.
How do you handle Quality Score?
Landing page relevance is one of three Quality Score factors. Vizantir builds pages that match your ad copy language, load under 2.5 seconds on mobile, and use clear conversion-focused messaging, all of which support relevance scoring. We don't manage the ad account itself, but our page builds are optimized for the signals Google measures. During strategy we pull the exact headline and description language from your active ads so the page does not invent a different promise.
What conversion events do you track?
Form submissions, button clicks, phone taps, scroll depth, video plays, and any custom events your Google Ads campaign optimization needs. Events are configured during the strategy session and verified in Google Ads before handoff. If you need enhanced conversions or offline conversion import later, we document the event schema so your specialist can extend it without rebuilding the page.
Can you build multiple landing pages for different ad groups?
That's Campaign System tier. One primary landing page plus 2 variants (audience, offer, headline, or location-based) built on a shared component system. Additional variants beyond the included 2 are quoted as smaller add-ons because the infrastructure is already built. Most Google Ads clients use the included variants to mirror their top two non-brand ad groups while the primary catches brand and high-intent search.
Related services.
Web Design
Custom multi-page websites for established businesses that need more than one page.
Learn moreWebsite Care
Ongoing care, updates, and preferred rates after your site or landing page launches.
Learn moreStop sending paid traffic to a homepage.
30 minutes to scope a page that matches your ads, tracks the events your account needs, and stops leaking spend into a lobby.
Book a strategy callVizantir Design Studio · Las Vegas, NV 89139·(702) 289-0758